Project: Wipro Winsights – Brochure Cover & Pouch Design

Concept Theme: Transforming Oilfields into Digital Frontiers

Objective: Design a compelling cover and pouch for the Wipro Winsights brochure that visually represents the journey from traditional oilfields to cutting-edge digital operations—highlighting innovation, data-driven transformation, and future-ready energy.

Creative Direction:

• Visual Metaphor: A transition from rugged oilfield textures to sleek digital interfaces—pipes becoming data streams, rigs morphing into network grids.

• Color Palette: Deep earth tones (oil-inspired) blending into cool digital blues and metallics.

Deliverables:

• Brochure cover design (front and back)

• Coordinated, high-quality pouch design

• Print-ready files and visual mockups

Goal:
Create a visually striking and thoughtful design that reflects Wipro’s role in enabling the digital evolution of the energy sector—bridging tradition with transformation.