DNA Men Deodorant Packaging Design
client
dna deodorant
services
PACKAGING design
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client
dna deodorant
services
PACKAGING design
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Create bold, energetic packaging and branding for the new range of DNA Men Deodorants, each reflecting a unique flavor while uniting under the powerful concept of "Live Bold."
Tone: Confident, daring, and high-impact.
Design Elements: Dynamic graphics, bold typography, abstract textures (like flames, waves, metal, or lightning) representing the spirit of each fragrance.
Color Palette: Dark base tones with vibrant accents to differentiate each flavor and amplify the "bold" energy. Typography: Heavy, fearless fonts with a clean, sharp finish.
Position DNA Deodorants as the go-to choice for men who live boldly—expressing strength, individuality, and fearless energy with every spray.
Objective:
Develop a natural, approachable, and trustworthy brand identity and packaging system for Farm Fresh, a line of organic and locally sourced produce and food products.
Creative Direction:
Visual Style: Clean, rustic-modern aesthetic that blends freshness with authenticity.
Tone: Honest, wholesome, and eco-conscious.
Logo & Branding: Nature-inspired elements (leaves, sun, soil), hand-drawn or organic shapes, and earthy color palettes.
Packaging: Sustainable materials with clear labeling, window cutouts (where applicable), and friendly typography that reflects farm-to-table freshness.
Deliverables:
Brand logo and visual identity system
Packaging designs for various SKUs (labels, boxes, pouches)
Print-ready files and mockups
Goal:
Create a brand look and packaging that instantly communicates freshness, quality, and natural goodness—building trust and appeal on the shelf.
